Customer success program prep: a six-point checklistLearn how to build the right CS team, define customers’ needs, and map your process and actions to align with customer needs.Oct 8, 2020Oct 8, 2020
What is customer success?Customer success is the end result of a multi-faceted, org-wide effort to understand customer goals & help customers achieve those goals.Sep 24, 2020Sep 24, 2020
How to eliminate the need for costly CRM consultantsGetting a CRM or switching CRMs can seem like a highly complex and risky endeavor.Sep 10, 2020Sep 10, 2020
What is disruptive marketing? Why is it so important today?Experimental tactics that challenge the status quo. How to use a unified CRM to test new ideas, track results, & improve.Sep 3, 2020Sep 3, 2020
4 questions to ask when evaluating CRMs for a midsize businessRemove the guesswork and stay focused in your CRM selection process by starting with a few right questions.Aug 25, 2020Aug 25, 2020
5 tips for digital transformation in B2B salesLearn how to minimize the challenges and transition from analog to digital B2B sales processes.Aug 20, 2020Aug 20, 2020
Switching CRMs vs. staying putCompanies often settle for the status quo, because change seems risky & costly. Use data to decide whether you should switch CRMs.Aug 6, 2020Aug 6, 2020
7 lead scoring best practices to improve your conversion rateLearn what is conversion rate and how to use lead scoring best practices to improve your business’ conversion rates and close more deals.Jul 23, 2020Jul 23, 2020
From recession to growth: a historical perspectiveNetflix & Hewlett-Packard grew during the economic recession. Learn how businesses can use digital technology to strengthen brands today.Jul 14, 2020Jul 14, 2020
Content strategy: writing for people or algorithms?Should you write for people or algorithms? The answer: write great content, use SEO to make it visible & a unified CRM to reach your…Jul 7, 2020Jul 7, 2020
